Hey Reader, Iāve been having a lot of conversations with researchers lately and thereās a theme I keep hearing: āWeāre doing the research. So why does it still feel like nobody is listening?ā And honestly, itās a challenge facing our industry right now that wonāt fix itself. Because the problem is not that we donāt have enough customer data. We have more data than ever. More user interviews More surveys More behavioral analytics More feedback channels More AI tools that can help us process...
2 months agoĀ ā¢Ā 1 min read
Hey Reader, Weāre officially in conference season again, and honestly, this year feels different. I'm loving the side conversations, the people I randomly sit next to, and the spontaneous idea sessions that have stuck with me. Almost every conversation Iāve been having lately keeps coming back to the same thing: How AI is changing the way we research, build, collaborate, and make decisions. Not all conferences hit the same, but one that I'm really excited about is Crafted by UserTesting! It's...
3 months agoĀ ā¢Ā 1 min read
Hey Reader, Quick question for you: Have you ever wrapped a round of interviews and thoughtā¦ āwhy arenāt these insights hitting the way I expected?ā Itās not bad conversations or bad questions. Justā¦ something missing. A lot of the time, it comes down to this: You didnāt talk to the right people. And thatās the part of research that doesnāt get enough attention. Participant recruitment gets treated like a logistics taskā¦when itās actually shaping everything that comes after. Who you recruit ā...
4 months agoĀ ā¢Ā 1 min read
Hey Reader, If youāre going to Learners Research Week in SF next weekā¦Iāll see you there. Iāve seen it and lived it so many times. You show up to a conference with good intentions, sit through sessions, maybe introduce yourself to a couple of peopleā¦ and then you leave thinking, āThat was coolā¦ā But nothing concrete that actually pushes you forward happened. No real connections. No follow-ups. No moments that change how you think or work. Not because you did anything wrong, but because...
4 months agoĀ ā¢Ā 1 min read
Hey Reader, Quick update on this one. Our upcoming collab with Userlytics has been moved from May 7 ā May 14 due to a scheduling shift. Updated event details: š
May 14 ā° 9 AM PT / 12 PM ET Now that thatās out of the way, I want to remind you why this session is worth showing up for. This is really about something I see come up all the time with researchers: You can have strong work, solid projects, and even be a great communicator. But when itās time to talk through your work in an interview,...
4 months agoĀ ā¢Ā 1 min read
Hey Reader, I hope youāre doing well. Iāve been seeing more roles start to open up again across UXR, and I wanted to bring you this monthās roundup. As always, every role here comes from teams I trust or was shared directly through my network, so youāre looking at real opportunities that are actively hiring right now. As you go through this, I want you to look at it a little differently. Not just as a list of jobs to apply to, but as a way to understand what teams are actually looking for...
4 months agoĀ ā¢Ā 2 min read
Hey Reader, Iāve been doing quite a bit of interview training these days and thereās a moment I see come up again and again: An interviewee walks through a recent project. They cover the context, the approach, the outcomes. They explain the goal, the method, the findings. Everything sounds solid. Then they get asked a follow-up: ā āHow did you decide what to prioritize?āā āWhat metrics were you targeting with your work?āā āWhere did AI actually change your process, if at all?ā And this is...
4 months agoĀ ā¢Ā 1 min read
Hey Reader, If you are having trouble influencing decisions in your organization, the research itself is probably not the problem. I see this question from clients in some form at least 3x a month; youāre running solid interviews, youāre asking the right questions, and youāre uncovering meaningful insights. But thenā¦ š The insights live in a deck that doesnāt get revisited š Stakeholders ask the same questions a few weeks later š Different teams start running their own research with no...
4 months agoĀ ā¢Ā 1 min read
Hey Reader, I want to share something I see all the time when Iām coaching UX researchers through interviews. Itās not that people are unprepared. Itās that theyāre answering the surface of the questionā¦ not whatās actually being evaluated. For example: When an interviewer asks āTell me about a recent research projectā Most people walk through: - What they did - The methods they used - The steps they took And none of that is wrong. But what the interviewer is actually trying to understand is:...
5 months agoĀ ā¢Ā 1 min read